OUR WORK

One of the best aspects of life at G and C Media is the variety of projects we get to work on. This is possible because we don’t need to be subject experts; you’ve already got that covered. In fact an alternative perspective can often be the best thing to bring to a project.

What is important, in any editorial, content or copywriting project, is an ability to grasp a topic quickly, and to understand its customer base or audience, their needs and motivations. Our years of experience have given us that ability, working in a diverse range of sectors that include industrial engineering, business management, hospitality, catering, healthcare, innovation, finance, business start-ups, events and more.

Check out a selection of our projects below, and if you want to find out whether we can help you, let’s talk.

OUR WORK

One of the best aspects of life at G and C Media is the variety of projects we get to work on. This is possible because we don’t need to be subject experts; you’ve already got that covered. In fact an alternative perspective can often be the best thing to bring to a project.

What is important, in any editorial, content or copywriting project, is an ability to grasp a topic quickly, and to understand its customer base or audience, their needs and motivations. Our years of experience have given us that ability, working in a diverse range of sectors that include industrial engineering, business management, hospitality, catering, healthcare, innovation, finance, business start-ups, events and more.

Check out a selection of our projects below, and if you want to find out whether we can help you, let’s talk.

Editorial content

Editorial content

When tax reclaim specialists, Breakthrough Funding, wanted to launch a magazine showcasing the innovative businesses they work with, they turned to G and C Media.
We helped them develop an editorial strategy and then took over the creation of up to 20 detailed case studies for each issue. Covering a wide range of topics—from equine saddle pads to AI generated music—each article was crafted to bring out the stories behind the innovations and inspire other businesses to drive their innovations forward.
Click to take a look
Crafmaster Microbrew press release

Press releases

Craftmaster asked us to help them develop a press release to promote their innovative brewing system to the pub trade. Media research was followed by customer interviews which were crafted into a story that outlined the benefits the Craftmaster system could offer in a way that would appeal to the media’s audiences.
Despite being a product focused story, often shunned in favour of news, it was picked up by a national magazine and featured on several industry websites.
Click to take a look
Breakthrough Magazine Design

Magazine design & production

Working closely with the owner of Breakthrough Magazine, soon after its launch we took over the magazine’s production—from complete design and layout of each issue, through to preparation for print.
Having the design and editorial functions under the same roof (we wrote all the content too!) proved to be a real advantage. Changes to either the design or content could be implemented quickly, streamlining the whole process and saving valuable time.
Click to take a look
Beyond Nicotine website design

Website design

Beyond Nicotine, a natural approach to giving-up smoking, needed a visually striking site to captivate its audience and support its UK launch.
Within a design that featured bold use of colour and eye-catching imagery, we incorporated a blog to enable inspirational content to be shared.
PayPal integration allowed safe and secure purchases to be made directly from the site. While a chat facility meant that the site’s owners could offer high levels of customer service.
Click to take a look
kent vision live blog content

Blog content

To extend engagement with visitors, partners and exhibitors, the organisers of Kent Vision LIVE, asked G and C Media to work with them on the development of a blog.
We started with an editorial plan, then developed a series of articles by curating partner contributions and researching and creating independent pieces covering key topics.
The introduction of the blog brought additional visitors to the website and helped to leverage other elements of the events wider marketing activities.
Click to take a look
Control Engineering Europe Editorial

Outsourced editorial function

When the publishers of Control Engineering Europe needed a new editor, G and C Media were the ideal fit. We do it all, from editorial planning, through commissioning content and writing original features, to representation at press events or exhibitions and keeping the online platforms up to date.
For less than the cost of employing a full time editor, the publishers benefit from an experienced and capable resource that requires minimal management time.
Click to take a look
Apetite for engineering website

Website design

The Appetite for Engineering conference has been running for several years, but it’s identify had been lost, buried deep in its parent magazine’s website.
G and C Media were asked to create a dedicated website for the event. The brief, which we met, was to enable the event team to give greater prominence to the sponsors, share more detail about the powerful speaker programme and publish regular news and information.
Click to take a look
Infographics for InAVate magazine

Graphics

Heading towards a deadline, the Editor of InAVate magazine found their regular designer unavailable when they urgently needed a set of graphics to support an editorial feature.
G and C Media stepped in to help and quickly produced a set of infographic style images to visually represent some complex data. The tight deadline was met and the magazine published on time, complete with its valuable, and engaging, feature.
Click to take a look