Intelligent Content
Intelligent Content
Has your magazine or a blog got a resource gap? Or do you have some great customer stories to tell but don’t know where to start? Perhaps you need your marketing communications to stand out in an ever more crowded world. At G and C Media we are experts in business-to-business content marketing. So, whatever your editorial, copywriting and content needs, we can help.
We create content that brings brands and businesses to life!
Has your magazine or a blog got a resource gap. Or do you have some great customer stories to tell but don’t know where to start. Perhaps you need your marketing communications to stand out in an ever more crowded world. Whatever your editorial, content or copywriting needs, G and C Media can help.
We create and present content that brings brands and businesses to life!
IS CONTENT KING? NO, IT’S MORE IMPORTANT THAN THAT!
The growth in social platforms and the ease at which almost anyone can publish content, means that today’s communications have to work harder than ever before as competition for an audience’s attention grows fiercer every day.
For your messages to be heard you have to rise above the noise. Quality content, that shares a message which resonates with your audience—in the right place at the right time—is the most effective way to do just that.
Do it consistently and it becomes increasingly easier to be heard as your reputation grows.
The growth in social platforms and the ease at which almost anyone can publish content, means that today’s communications have to work harder than ever before as competition for an audience’s attention grows fiercer every day.
For your messages to be heard you have to rise above the noise. Quality content, that shares a message which resonates with your audience—in the right place at the right time—is the most effective way to do just that.
Do it consistently and it becomes increasingly easier to be heard as your reputation grows.
WE KNOW HOW TO MAKE YOUR CONTENT WORK!
At G and C Media, we have years of experience in senior editorial and marketing roles. As a team, we have developed a deep understanding of what makes communications work and we bring that knowledge and experience to the broad spectrum of projects we take on.
It doesn’t matter whether you are running an email campaign, creating sales literature or producing a 100 page magazine, intelligent content is based on three core principles: clarify the objectives, understand the audience and shape the content to fit the channel.
OK, there is a little more to it than that, but that is why our clients choose to work with us. We understand how to create copy and content that gets results.
SEE WHAT WE CAN DO FOR YOU
From a single piece of marketing copy to a full content strategy—from one-off articles to complete management of your editorial function.
We can even make your content look great too!
SEE WHAT WE CAN DO FOR YOU
From a single piece of marketing copy to a full content strategy—from one-off articles to complete management of you editorial function.
We can even make your content look great too!
CONTENT FOR SMEs
As it becomes easier to research a company, its products and services, customers are increasingly gathering information and moving further along the decision making process before they make contact with prospective suppliers.
Your communications will form a large part of the information your prospects discover, and will influence their ultimate purchasing decisions.
Get it right and you have the opportunity to affect the decision. Do it better than your competitors and you will have a competitive advantage.
CONTENT FOR MEDIA OWNERS
Print-based, media and online publications face challenges too. The quantity of information accessible to an audience means that all ‘publications’ have to justify their position. Those that are thriving are doing so through the quality of their content.
But, in many cases, revenues are under pressure. That doesn’t have to mean reducing the quality of your content to cut costs. It could mean changing the way your content is created, by engaging with an experienced and flexible resource that can maintain and increase the quality of your content without affecting your overheads.